
Content Planning, Strategy and Content Creation

Challenge
Brar’s Restaurant struggled with low engagement and an outdated social media presence due to poor-quality visuals and a lack of strategy.

Approach
Content Strategy: In coordination with the in-house social media manager we developed a trend-driven monthly content calendar to boost engagement.
High-Quality Photography & Videography: Captured stunning visuals showcasing Brar’s food and ambiance.
Community Growth: Created engaging content to encourage shares, comments, and loyalty.
Ongoing Support: Assisted with product launches and seasonal promotions.

Results
Increased engagement and visibility
Enhanced brand perception as a go to family dining spot
Expanded reach with algorithm-friendly content
Consistent, recognizable brand identity
Team Brar’s and Synonym Social has been working together which has led to a strong, engaging social presence that attracts and retains customers.

Simran Mann, Marketing Head
We've been working with for Synonym Social over four years now, and the experience has been nothing short of seamless. Their team is not only creative and flexible, but also incredibly reliable when it comes to meeting deadlines. We've explored a variety of content styles together, and their adaptability has allowed us to evolve our brand presence with confidence. It's been a true partnership built on trust, consistency, and results.



